Tuesday, April 29, 2008

Beads, Bangles, and Bracelets, Oh My!

Bracelets and bangles are my new favorite accessory! Shangby.com just recently added a bangle category (under jewelry) and I LOVE the colors that they have added. I may be biased because I am (almost) a University of Texas alumni but the new orange bangle from Annetta is HOT! Here are my favorite orange bracelets of the moment:
So cute! There is also an army green colored bangle that has been recently added for those who prefer more earthy tones:

As i said in my last post about Spring '08 necklace trends, big bead are IN, IN, IN. Check out this white turquoise bracelet:


I love this bracelet because it goes with everything and is super trendy. It retails for $140 in the US but you can buy it at Shangby.com for only $33!! Fabulous bracelet for an even more fabulous price!

Funky Pieces


This season is all about large beads, colorful necklaces, and big bold colors. Our designers at Shangby.com stay updated on the latest fashions in the US and around the globe. There are some great new necklaces that have been added to the site during recent live events. I love this season's long hippie-like necklaces. Here are a few of my favorite necklaces that have been recently added to our inventory:




Thse necklaces would look great with a long, light summery dress or skirt. Styles like these are all over the place and you can get them at Shangby.com for a fraction of what the stars are paying for them!

Monday, April 28, 2008

Mother's Day is Coming!

Mother's Day is just around the corner! I know for my friends and I, it is a holiday that is easily forgotten because of everything that is going on- classes are ending, exams are coming up, and graduation is just a few weeks away (for me yay!). Mother's Day is May 11th, less than two weeks from now. Check out Shangby.com for something special for your Moms! I got my mom some really pretty pieces myself:


She is going to LOVE the pink freshwater pearl earrings with rose quartz and the AA Long Pink pearl strand. The coral earrings and the Green freshwater pearl necklace were pieces she picked out herself. I like surprises so I got her the pink set and didn't tell her! She will be thrilled. If you like these particular pieces for your mom too here are the item number in order from left to right:
Jade and freshwater pearl necklace: Item # SHJW0110706019
Coral and gold earrings: Item # 1-Annetta20080331
Pink freshwater peal and rose quartz earrings :Item # 3-DEMI20070923-3
AA Pink freshwater pearl necklace: Item # 6-DEMI20080110

Check out our website for great Mother's day gifts! (Hint: Pink freshwater pearls are always a hit!)

Friday, April 25, 2008

UT Fashion Show!!









Tonight is the UT Fashion show! The senior designers get to show off their collections in the Erwin Center in front of hundreds of people as well as thousands more that will be watching from home as it it broadcasted on television. Shangby.com gave this year's designers the opportunity to shop live with us to give their models some BlingBling on the runway!! The team and I will be attending tonight in style! We got a limo to come pick us up and we will be VIP all night! So exciting. Here are some of the fabulous items that the designers chose from our site:
















If you are an Austin resident, come by the Erwin Center tonight at 8pm-admission is free- or watch the show from home!!

Wednesday, April 23, 2008

New Items!

I recieved my Shangby Order today and my jewelry is fabulous as always! I LOVE the necklace I chose. It is so cute and purple is going to be a popular color this season! Here is a picture:










We have been adding some great new stuff for Spring lately. Linda's Pearl is our most recent addition to our great line of jewelry stores and she has some really funky pieces. Linda's is my favorite store because she like to mis pearls and stones and really create some unique pieces. I just recently bought a bracelet from her that gets compliments everytime I wear it:

I am a really big fan of bright colors this year. They are all over the runway and the stores! Check out Linda's collection on our website at:

Monday, April 21, 2008

Shopping Live for the 1st Time!

I called into ShangBy to shop at a live shopping event for the first time last week! Although I have watched many events on our site, I hadn't yet called in and shopped live myself. It was such a fun experience! I shopped with Claire during our special "Healing Powers" event at Pearls by Demi.

At first I was interested in shopping for some Jade jewelry, because Jade is supposed to bring you good monetary luck (and I sure do need some of that!) but after seeing some of the amethyst collection, I decided on an amethyst necklace and bracelet. Amethyst helps to prevent insomnia, which for me would be great because sometimes it gets hard to wind down after a busy day! Claire was so helpful and I loved negotiating my final price with the seller. I even got her to come down off of the price a few dollars!

It made me very excited about ShangBy's potential as a growing company. I am very motivated to get the word out to anyone and everyone about our live shopping events. Where else can you shop in a country across the world in your pajamas without ever leaving your house? I really am thrilled to be a part of our unique company.

Please feel free to watch one of our live events if you aren't ready to call in! Check out ShangBy.com at 9pm CST to watch or call in and shop live!

Wednesday, April 16, 2008

Tonight: Healing Stones

Tonight is our special live event on stones and their healing powers! Tune in 9pm CST and shop with us! I have researched some stones that could be featured in our show and have listed their healing powers below to give you a little insight into what our event tonight is all about!


Agate, in general, can - promote marital fidelity - balance Yin/Yang energy - stabilize the aura - awaken one's innate talents - transform negativity - increase self-confidence.

Amber can - bring good luck to warriors - kindle one's awareness of and its subsequent response to choice, helping one to not only choose but also to be chosen - solidify marriage vows AND promises - transmute negative energy into positive. Amber has been called the Teardrops of the Gods, comes in various colors and often contains bits of plant and/or insect life called inclusions.

Amethyst can - stimulate common sense - encourage flexibility - help one's business affairs prosper - support sobriety and help over-come any addictions - prevent nightmares and help in the relief of insomnia. Amethyst represents the completion of the principles of metamorphosis.

Citrine can - assist one in acquiring wealth and to maintain that state of wealth - raise self-esteem - alleviate any self-destructive tendencies - attract abundance - dispel negative energy - encourage new beginnings - increase physical energy and personal power.

Coral, in general, can - quiet the emotions and bring inner peace - facilitate intuition, imagination and visualization.

Red Coral can - help one become harmonious with the natural forces of the universe and with the wilderness within one's own psyche - provide for practicality with respect to one's avocation, balancing the material with the spiritual.

White Coral can - stimulate the flow of energy - fill any voids in the aura.

Jade can - assist in dreamsolving - facilitate peace within the psyche - inspire wisdom - help in the prioritizing of one's day - provide confidence. Jade is considered to be the Stone of Fidelity whether to another person or to one's purpose in life.

Marble can - trigger unused portions of the mind - strengthen self-control - produce a nurturing earth instinct - enhance common sense in matters of the home, the heart and one's sustenance - help in recalling dreams.

Moonstone can - alleviate emotional tension - protect travelers - assist one realize the total fulfillment of one's destiny - stimulate rejuvenation - alleviate degenerative conditions. Moonstone is considered to be a Stone of Good Fortune.

Opals can - aid an individual's progress, expansion and development - help access one's spiritual or animal guides - clear and brighten the aura - magnify thought processes as well as actions both positive and negative - produce stability in one's life - provide an unobstructed path to advancement.

Pyrite can - promote the recall of beautiful memories of love and friendship - help one to see what lies beneath the surface of words and actions - help to shield one from many forms of negative energy - sustain health as well as intellectual and emotional well-being.

Quartz, in general, can - amplify both the energy of the body and of the mind - amplify the effects of other stones and the energies of those working with them for healing purposes - bring the energy of the stars into one's soul. Quartz is widely recognized as THE Stone of Power.

Rose Quartz can - reinstate self-love - help heal emotional wounds - release sorrow, fears and any suppressed feelings - bring calmness and clarity.

Rutilated Quartz can - stabilize marriages and relationships of any kind.

Smokey Quartz can - dissolve any negative energies or emotional blockages - act as a stone of protection - stimulate stability and responsibility - increase endurance. Smokey Quartz has a prolonged, intense energy which makes it an excellent grounding stone.

Topaz (Smokey) can - promote individuality and creativity while providing for confidence in trusting one's decisions - act to replace negativity with love and joyfulness - help in visualization - help one break through the veils of uncertainty - help release doubts.

Blue Topaz can - help one see that all things are equally important in life.

Tourmaline, in general, can - provide insight in times of struggle - help one to believe in the inner world as much as in reality.

Green Tourmaline can - help in visualization - attune the energies between the third-eye and the heart - help teach one to see with the heart - inspire creativity and the manifestation of goals.

Turquoise can - help ground as well as protect - help one gain spiritual attainment - help in creative problem-solving - facilitate communication - strengthen one's connection with others - protect travelers - heal the spirit - guard both the body and the soul - aid in vision quests.

Visit www.ShangBy.com tonight and call in!

Wednesday, April 9, 2008

Special Live Events Week!

ShangBy is doing a special live events week next week! Live events being at 9pm CST at www.shangby.com. Here is the schedule:

Sunday, April 13 – Bridal
  • We are having a special live event for all the soon to be brides on Sunday at Linda's! We have beautiful bridal jewelry at great prices. Great for bride and/or bridesmaids gifts!
Monday, April 14 – Mother’s Day Preview
  • Monday is a live event at Annetta's to shop for Mothers, Daughters, and Grandmothers! Find the perfect gift for this Mother's Day at ShangBy.com!

Tuesday, April 15 – Refined Styles
  • Shop Daxi Pearl Tuesday for classic pieces that will never go out of style!

Wednesday, April 16 – Healing Powers of Semi-Precious Stones
  • On Wednesday we will be webcasting live at Pearls by Demi exploring the Chinese healing powers of the Semi-precious stones on our jewelry

Thursday, April 17 – Spring Styles
  • On Thursday, shop this seasons trends 40%-90% off US retail prices. Bright colors, chunky jewelry and tribal pieces are filling the runways and our Spring Styles live event!

It is going to be a great week of live webcasts so please join us!

Monday, March 31, 2008

Tips for Designing your Own Jewelry

One unique and fun aspect of shopping on Shangby.com is that you can design your OWN jewelry. If you have a picture of a piece of jewelry that caught your eye in the latest issue of vogue or US magazine, you can email that picture to us at Shangby and we can work with our designers to recreate it at a fraction of the cost. You can also create your very own unique piece! For today's post, I am going to give you some tips for creating your own jewelry so that you may create your very own special piece.

Step One: Define your Style

Decide whether or not the piece will be for you or a friend/loved one. If it's for someone else, think about that person's style. Does the person usually wear delicate, understated jewelry, or does he or she go for larger, more prominent pieces? What are your/their favorite colors?

Step Two: Decide what type of piece you want to create.

Are you looking to create a necklace, bracelet, earrings, set, etc...

Step Three: Choose the type of material you want to work with.

Do you want to create a gold piece? a pearl necklace? mixed pearls and stones such as agate, coral jade, etc...?

Step Four: Make some rough sketches so that when you put your idea into words, you have a picture reference as a reminder.

BE VERY DETAILED in your description. The more detailed you are, the less room there is for interpretation by the jeweler.

Step Five: Email or call us with your description and we will have it created for you!

Wednesday, March 19, 2008

If You're Going to Walk the Walk, Talk the Talk!

Necklaces come in all different shapes sizes and lengths. When you are talking pearl necklaces, however, each different length has its very own name! Below are the different names for each necklace length so that you can update your pearl shoppin' lingo!

Collar or Dog Collar - This type of necklace consists of several strands of pearls worn snugly around the neck.


Choker - A choker is 14 to 16 inches long and lies at the collarbone.

Princess - A princess length necklace is 18 inches long and rests below the neck.


Torsade - These necklaces are made up of several strands of pearls twisted together.

Bib - Bib necklaces consist of several strands of pearls lying below the neck. They are similar to collars, but longer.

Matinee - Matinee length necklaces are in the range of 20 to 24 inches.


Opera - This length of necklace is in the 30 to 36 inch range. An opera length necklace is generally worn for formal occasions but can be worn doubled for a less formal look.

Rope - Dramatic rope necklaces are the longest length, longer than 36 inches. They can be worn full length, knotted, doubled, or with a shortener.

Wednesday, March 5, 2008

Pearls- Quality over Quantity

In addition to knowing all the different types of pearl that exist, it is crucial, when shopping for pearls, that you understand all the different factors that contribute to the value of the pearls.

There are six different factors that contribute to the value of a pearl: Luster, Nacre Thickness, Shape, Surface Texture, Size and Color.


LUSTER

Luster is one of the easiest things to look for while shopping for pearls. It is defined as the state or quality of shining by reflecting light; glitter, sparkle, sheen, or gloss. Pearls are unique and beautiful because of their reflective quality. When you see a high quality pearl, it has a glow that seems to come from within. What gives the pearl its radiance is the transparency of the nacre. The more transparent the nacre, the more brilliant and reflective the pearl. Higher quality pearls will have a deep luster. Lower quality ones will have a more dull sheen.



High quality Akoya pearls have the highest luster of all the different types of pearls.







COLOR


Color is the second factor that contributes to the quality of a pearl. Although the dominant color of the pearl comes from what is reflected on its surface, the deeper reflected light draws the inner color from the pearl. This color is called the overtone.



White pearls with pink or silver overtones are generally the most valuable, making them the most expensive. .




The most desirable dark colored pearls are black with green or blue overtones



When shopping for a strand of pearls, the most important element to look out for when it comes to color is that each pearl matches perfectly or nearly perfectly. Pearls matched closely in color and size make them more valuable.


SURFACE TEXTURE


The highest quality of pearls are perfectly round with a smooth surface, very few surface imperfections, such as wrinkles or large pits, and pretty coloration.



SIZE


The unit of measurement in the world of pearls is the millimeter. Pearls range in size from 1mm to 20mm. The average pearl size ranges from about 6mm to 12 or 13mm. The bigger, rounder and more brilliant the pearl, the higher the value.


SHAPE



Pearls come in all different shapes and sizes. The most common shapes include ringed, baroque, drop, off-round and round. The rounder the Pearl, the more valuable and expensive the pearl will be.




THE GRADING SYSTEM


Pearl value are graded on a scale of AAA- A, with AAA being the highest quality and A being the lowest. All of the above factors contribute to the grade of the pearl. According to "The Worlds Largest Pearl Information Source," Pearl-Guide.com, this is some of the criteria on which the grading is based:




"AAA: The highest-quality pearl, virtually flawless. The surface will have a very high luster, and at least 95% of the surface will be free from any type of defect.


AA: The surface will have a very high luster, and at least 75% of the surface will be free from any type of defect.


A: This is the lowest jewelry-grade pearl, with a lower luster and/or more than 25% of the surface showing defects. In many cases, if the pearl is being mounted into a piece of jewelry, it can be mounted so that the defects are hidden -- thus providing a lovely jewelry piece at a lesser price. "















Monday, February 25, 2008

Shopping for Pearls: The Different Types of Pearls

If you are shopping for pearl jewelry, it is helpful to know what different types of pearls exist and the value of each kind. In this post I am going to explore all of the different types of pearls, where they are cultivated and cultured, and why some are more pricey than others.

Cultured pearls can be placed in two broad categories: freshwater pearls and saltwater pearls.

FRESHWATER PEARLS

Freshwater pearls generally come from lakes, ponds, rivers and other bodies of freshwater and are found more commonly in mussels than in oysters. The majority of all freshwater pearls come from China. Because of the way that they are cultured, freshwater pearls are composed almost entirely of nacre which leads to their high luster and quality. These pearls cover the widest range of options for pearl buyers in size, shape and color. Less than 2% of freshwater pearls are perfectly round, making them individually unique.




SALTWATER PEARLS

Saltwater pearls are formed in oysters and are primarily cultured in the waters of Australia, the Philippines and Indonesia. There are three main types of saltwater pearls: Akoya, Tahitian and South Sea.

Akoya Pearls


Akoya pearls are considered the classic pearl. They were the first type of pearls to be cultivated around the turn of the 20th century, making them the first mass produced pearl. They are small in size and are almost all round or nearly round, making them a good pearl for matching when creating a strand of pearls. The Akoya pearl is either white or cream in body color with rose, cream, silver or ivory overtones. Black Akoya pearls can also be produced through a technique called irradiation. They are high in luster and the prices of Akoya pearls increase dramatically with the increase of their size.


Tahitian Pearls


Tahitian pearls are prized for their large size, their exotic, naturally dark colors and their rarity. They can be brown, gray, blue, green and purple as well as black. They come in sizes ranging from 7mm to 15mm, which is large on the scale of pearl sizes. Tahitian pearls can never be mass produced. This is due to the pearls not surviving the process of cultivation, the oyster’s rejection of the small object inserted during the cultivation process, and/or the sensitivity of the oyster to changing climatic and ocean conditions.


South Sea Pearls



Like Tahitian pearls, South Sea pearls are some of the rarest and most valued pearls in the world. They are distinguished predominantly by their large size and are generally the largest cultured pearls on the market, with the average diameter measuring about 13mm. South Sea Pearls are usually white or silver colored, but they can also come in shades of yellow or blue-gray with pink or green overtones. They are rarely ever treated post harvest and are valued for their unique, natural color.

Monday, February 18, 2008

How are Pearls Created?

I have been doing a ot of research about pearls lately in anticipation of recording a series of educational podcasts on the subject. There are so many interesting facts about pearls that I never knew! I thought it would be interesting to share what I have been learning on my blog.

Pearls are one of nature's most beautiful and unique wonders. Most jewels are mined from the earth but pearls are found inside LIVING creatures. They are the result of a biological process. Although they are most commonly found inside oysters, pearls can also form inside other mollusks such as clams and mussels. They can be formed in both saltwater and freshwater. Where they are formed can alter their appearance in many different ways but I will be researching more into that later.

Pearls are actually the mollusks' way of protecting itself from foreign. Oysters are a bivalve organism. This means it is made up of two parts, or valves that are attached by an elastic ligament that allows for the mollusk to open and eat. The mantle is an organ in the mollusk that produces its shell, made of a material called nacre, using minerals from its food.

The formation of a pearl begins when a foreign substance/object slips in between the mantle and the shell, irritating the mantle. Various types of irritants include organic material, parasites, or damage to the mantle that is displaced inside the mollusk's body. The mantle covers the irritant with layers of nacre (the material it uses to create its shell). A pearl is eventually formed!

Pearls can be formed naturally or can be cultured with human aide. Naturally formed pearls of good quality are very rare and are extremely expensive. They are usually sold as collector's items or are used as the centerpiece in unique jewelry. A fun and interesting historical pearl fact I came across while reading about rare natural pearls said that Cartier purchased the landmark Cartier jewelry store on Fifth Avenue in New York City with $100 cash and a double strand of matched natural pearls! The pearls were valued at $1 million dollars.

Cultured pearls are formed when the pearl harvester either implants a shell bead into the mollusk or cuts a small slit in the mantle tissue. The pearl then forms just as does a natural pearl. The pearl is then removed after about 6 months or more and made into jewelry. Then, customers can visit Shangby.com and shop for this pearl jewelry right at the source for discounted prices! :)

Monday, February 11, 2008

Rachel Ray Gets Shangby'ed

One of the most exciting things to happen for Shangby.com since its start in June of last year was our appearance on the Rachel Ray Show! This video shows the segment that aired on December 16, 2007. It also is a good visual example of what happens when you call in and shop via video with Shangby! This kind of exposure was great for sales for the month and helped to get our name out to our target audience. Go Shangby!

Wednesday, February 6, 2008

The First Post!

Welcome to the first post on the "BlingBuzz for Shangby.com" blog! My name is Stephanie Brown and I am a Senior in the School of Journalism at the University of Texas. I am also currently working part time as a marketing specialist for a jewelry website called Shangby.com.

Shopping at Shangby is a unique experience because it allows you to shop via video at jewelry stores accross the world in Shanghai, China. 95 percent of the worlds pearls are harvested from China. Tourists visiting China, especially Shanghai, for years have been snatching up beautiful pearl jewelry for a fraction of what they cost in the US and other countries. Steve Bell, our CEO was one of these tourists. While shopping with his son in Shanghai, he decided to bring the ability to shop in these jewelry stores to people in the US, saving them the expense of traveling all the way to China for the experience. This is how Shangby.com was born.

Between 8pm and 10pm CST (becuase of the time difference in Shanghai), you can go to our website, call a toll free number, and shop via your own private video feed in a jewelry store in Shanghai. Our camera crew, which is set up in the store, allows you to view whichever pieces interest you. Claire, our spokesperson and personal shopper, is standing by trying on items for you or suggesting different pieces while you talk to her on the telephone. In China, bartering and bargaining is how you decide on the price of the item(s). Once you decide what you want, you can directly bargain with the seller to arrive at a final price! The item(s) are then uploaded into the Shangby inventory for you to purchase and other eCommerce visitors to view and/or purchase.

I have been working for Shangby since the beginning of the year. I decided to dedicate this blog to Shangby because I love our website, the awesome jewelry, and working here. It is an awesome idea and I hope to be able to get the word out to others about our company! It rocks!

-Steph